The Objective

Altigreen, an emerging leader in the electric vehicle industry, had the potential to revolutionize transportation but struggled to capture the attention it deserved. The goal was to elevate the brand’s visibility, establish its leadership in the EV space, and build a loyal following of both investors and consumers passionate about sustainability.

The Strategy

We tapped into the hearts and minds of Altigreen's target audiences—tech enthusiasts, eco-conscious individuals, and forward-thinking investors. Our strategy centered around three key pillars:

• Position Altigreen as a thought leader in the EV revolution.
• Craft compelling investor narratives to secure essential funding.
• Create a brand story that resonated with consumers’ values around sustainability and innovation.

The Outcome

BrandiT’s strategic PR approach propelled Altigreen to industry prominence:

• National Media Coverage: Altigreen’s story reached top-tier publications, establishing the brand as a leader in innovation.
• Successful Investor Engagement: We helped secure critical funding rounds, accelerating Altigreen’s growth and development.
• Retail Expansion & Consumer Trust: PR efforts drive traffic to dealerships and online platforms, boosting brand recognition and trust.
• Industry Leadership: Altigreen solidified its position as a disruptor in the EV market, shaping the future of transportation.